Blog

Explore our articles for news about the translation industry and tips for managing your multilingual projects.

Tips & Advice

Getting Better Translation

Getting the right kind of translation service is important for any professional business or organization. No matter the overall focus of your work, making sure that you are able to present it to the widest range of people is very important. It’s also a challenge since today’s world is smaller than ever or at least more connected. Luckily, there are a few key tips that can help ensure that you get better translation results. If you need to communicate with clients and partners who don’t speak your language—with anything from

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Audio and Video

Voiceover Translations Benefit Global Business

Translation today involves more than the written word. More people are using translation services for localizing their audio and video projects. In a world where technology has given people instant access to live video reports and stories, there’s never been a better time to take advantage of the opportunity to use it for your business. Business Boosters Voice-over translation can increase your business as you go global. Your commercial marketing campaigns might go over well in the U.S., but how well will they be received in a part of the

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Translation

A Closer Look at Website Localization

We live in a world that is shrinking every day. Fast travel, quick shipping, and the rise of the Internet have all meant that it’s easier than ever before to reach the entire globe. And odds are that your website has already been viewed at least a few times by people outside your native country. While this is great news for businesses looking to expand their reach and maximize their potential, it also brings up a unique challenge: website localization. Understanding more about the basics of website localization is important

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Tips & Advice

Why Cutting Costs for Translation May Not Be Worthwhile

Every business or organization wants to cut its costs while driving up its profits. But sometimes, there are certain areas where scaling back on costs may not pay off. A perfect example of this is in translation. When a company needs to translate any kind of materials or multimedia, it’s easy to assume that you can do so without spending much money. This is largely due to things like automated translation tools or people advertising low-cost services online, both of which can make it appear as though your translations will

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Interpretation

The Importance of Interpreting

It’s no secret that getting translation services for your business is incredibly important. But many business leaders may not realize how important it is to partner with a global translation service that can provide more than just translation services. A full suite of language services that include interpretation, audio video services, SEO and more will save time and ensure your business partner can meet all your language needs. Language is a complex thing, with entire college programs dedicated just to the study of how we communicate. And when it comes

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Tips & Advice

The Big Risks of Bad Translation

For businesses operating today, cutting costs is a natural progression towards end goals. It’s important that you reduce overall operating costs in order to ensure that you give your company the best potential for the future. But one thing that is easy to forget is that sometimes, those cut corners can cost you. A perfect example of this is in translation services. With the rise of software solutions and the internet, it seems like it’s easier than ever to just type some words into a program and get a translation

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Audio and Video

A Closer Look at Multimedia Localization

Today, technology plays a huge role in how a business reaches, communicates and interacts with its potential audience. It’s easier than ever to become a global business thanks to the internet. But, no matter how you’re reaching your audience, the fact is that translation barriers will exist that you must manage. When you’re using multimedia efforts to attract new clients or customers, you’ll need to speak in a language they can understand. This is truer than most realize since roughly 70% of consumers today say that they’re more likely to

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Did you know?

Machine Translation Is Gender-Biased Translation

There is plenty of information available on the Internet to a global audience, but of course, with a global population, not every piece of text is going to be understandable to every reader. A Japanese resident is likely to struggle with Italian in the same way an English speaker will be helpless when faced with the Chinese language and alphabet. Fortunately, there are now “quick fixes” available through different web services that allow people to get a rough, instant translation of a particular webpage or piece of content they are

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