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Translation

Celebrate International Translation Day on 9/30!

We all know the standard holidays; Christmas, New Year’s Day, Ramadan, Purim, Kwanza. The list of holidays celebrated around the world are endless. Some are celebrated for religious purposes, some for secular, and some are simply celebrated by region such as April Fools and Groundhog Day. One of the days that we love to celebrate at ITC is National Translation Day. Yes, it’s really a celebrated day in the U.S. and Europe. It takes place on September 30 every year and it’s celebrated in different ways in different regions. How

August 11, 2020 No Comments

Did you know?

4 Famous Errors in Translation

Communication is important, but communication is something that’s conducted by people who often make mistakes. Most of the time mistakes are small, and easily corrected. Sometimes they can take on epic proportions when famous people or events are involved. This can be especially true in the delicate art of translation. Getting the point across accurately is an important part of business, marketing, and politics. But often, because of the global nature of the world we live in, a message in one language needs to be translated into another to get

July 31, 2020 No Comments

International development

Best Practices for International Business

Doing business in your own country is difficult enough, so how can you prepare for working across borders? Entrepreneurs who want to take their business to a different country must be ready to face all sorts of cultural, commercial, financial and legal differences. These can vary greatly from one country to another. So it is important to be well prepared before setting out to conquer new markets. Companies need to have an understanding of the international context and more specifically of the market they are targeting. This will help them

July 31, 2020 No Comments

Tips & Advice

3 Benefits of Website Localization

If a business wants to grow, it must adapt to the changes required to do so. Staying with the same model of business that worked even a decade ago can mean slow growth, if not regression, for your company. Today, localization is one of the most important ways in which businesses are branching out and spreading their win Localization and Global Marketing How quickly your business grows depends on the path you take with localization. Any business that has ever offered a product or a service in a different regional

July 30, 2020 No Comments

Did you know?

Why 2019 Is the International Year of Indigenous Languages

September 30 is International Translation Day. It’s celebrated on September 30 every year, and its purpose is to “show solidarity of the worldwide translation community in an effort to promote the translation profession in different countries” (Wikipedia, International Translation Day). According to the FIT website, a unifying theme is chosen each year for International Translation Day. Some of the past themes include “Language Rights: Essential to all Human Rights” (2014) and “Translation and Diversity” (2018). For 2019, the theme is “Translation and Indigenous Languages.” Why Focus on Indigenous Languages? According

July 28, 2020 No Comments

Did you know?

Africa: Overcoming the Challenges of Conveying Prevention Messages

In North America, people tend to call the coronavirus a “nasty flu,” while too often referring to the flu itself as a “bad cold”—an unfortunate habit with repercussions when it came to realizing the danger COVID-19 actually represents. It really makes you appreciate how hard it can be to use the right words. This problem is even more pronounced on the African continent because most countries have multiple established languages and dialects. A Message for Every Country In Senegal, “stay home” translates into tooglen sen ker in Wolof and An

July 28, 2020 No Comments

About ITC

How ITC is Handling the COVID-19 Crisis

Like all companies, ITC Global is obviously impacted by this unprecedented health crisis. To ensure business continuity and do our best to adapt, we have implemented several measures to support all of the people our company interacts with. Support for employees Since lockdowns began in mid-March, our entire team (in Canada, the United States and France) has been working remotely. This process was facilitated by the fact that several members of the team were already working remotely. This meant our IT infrastructure was ready to support this new way of

May 25, 2020 No Comments

Tips & Advice

Boost Local Businesses Virtually

Since the Coronavirus pandemic impacts our local economies as well as our health, governments have started rolling out measures to stimulate the economy and support businesses. We all know that local businesses that aren’t considered essential services are suffering during this financial crisis. They’ve had to find ways to reduce their expenses and mitigate the huge dent the crisis is making in their revenue. Many are closing their doors or furloughing some or all of their employees. But what else are they doing to survive? They’re adapting and doing what

May 6, 2020 No Comments